Source: Brad Barket / Getty
There are more shake up’s at YZY headquarters. Kanye West has reportedly fired longtime footwear designer Steven Smith.
As reported by Nice Kicks the rapper has reportedly asked the veteran creative to exit from his company DONDA. This week Fast Magazine caught up with Smith and confirmed the rumors about his exit back in August. While Steve has historically been supportive of West throughout all of his ups and downs it seems his patience for YE has run out. “He’s lost his mind,” he said in an exclusive statement to the magazine. “The whole of Yeezy is circling the drain and this is just part of it. He has surrounded himself with toxic, C-grade losers.”
The legendary sneaker designer Steven Smith was Ye’s most important creative collaborator in business. Ye fired him in August. https://t.co/2aSL1xwHjD
— Co.Design (@FastCoDesign) August 27, 2024
While Smith did not touch on any of the recent Kanye happenings including wanting to launch his own adult content channel or is possibly addicted to nitrous oxide he did make it clear he is excited about his next chapter. “I’m in a very happy place with it all,” Smith reveals. “I will certainly be a priceless asset to whoever I work with next. It’s all his loss and the result of his foolishness.”
Steven Smith is a pioneer in the sneaker industry for his work on several iconic releases including the Reebok Instapump Fury, the New Balance 574 and the Yeezy Boost 700. YE has yet to publicly comment on the matter. Back in May Milo Yiannopoulos resigned as Chief of Staff for YZY.
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